Digital Performance Executive

Job Description:

Key accountabilities

• Develop a solid knowledge across SEM, SEO, Display, Social Media and Affiliates by attending training, obtaining relevant qualifications and keeping up to date with industry news and developments.
• Manage and optimize digital advertising campaigns across various platforms to maximize performance and ROI.
• Analyze digital marketing data, including website analytics, campaign metrics, and customer behavior, to extract valuable insights and identify areas for improvement.
• Conduct thorough market research and competitor analysis to stay informed about industry trends and identify opportunities for strategic campaign optimization.
• Strategically assess campaign progress and make data-driven optimizations to ensure optimal results.
• Collaborate with cross-functional teams to align strategies and ensure consistent tracking and reporting of digital performance across channels.

Requirements

• Associate degree or above in any discipline, major in Marketing or Media would be an advantage, Fresh Graduates are welcome.
• Fluent in English and Cantonese & Mandarin, both written and spoken language skills.
• Detail oriented, organized and sensitive to numbers.
• A good team player with good communication skills and self-motivated.
• Able to work under pressure with limited turnaround time.
• Good PC skill, especially in excel, PowerPoint & internet operations, proficiency in full suite of Microsoft Office.
• Immediate available is preferred.

Location:

Hong Kong

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent