Senior Data Analytics Manager - IC

Candidates with less experience will be considered as Data Analytics Manager.

Responsibilities

• Formulate strategy in acquiring (structure and unstructured data), cleansing, analyzing and turning insights into business result
• Gather requirements from key stakeholders to design, develop and improve Group CRM
• Formulate use cases and drive the adoption of Group CRM
• Develop segmentation, modeling and machine learning to drive cross-sell and up-sell initiatives
• Develop visualization tool to improve insight transparency
• Present customer insights and make recommendation to improve customer value
• Support and equip the local analytics team with advanced analytical skills including data capture guidelines, analytical frameworks and CRM solutions

Job Requirements

• University degree in Quantitative Analysis, Statistics, Mathematics, Information Management, computing or a related discipline
• 3 - 5 years’ experience in advanced data analysis, customer segmentation and modeling
• Strong analytical mind with good report writing skills, and able to transform data into actionable insights
• Hands‑on experience in data mining using such as SQL, R and Python
• Experienced in data visualization using Tableau, Power BI or Qlikview
• Good understanding of CRM system, Campaign management system, data warehousing, advanced statistical analysis methods and data modeling techniques
• Strong commitment in taking new challenges and self‑motivation
• Good communication, analytical and project management skills
• Proficiency in both English and Chinese